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Why Frontier Pet cat food is a top choice for cat owner

Learn more about our food from other cat owners!

"My cat Dasha was on a vet diet as he'd had a UTI and I wasn't sure what to feed him to get him off that food long term. I've slowly transitioned him to this food and he loves it and has no issues at all. I feed the freeze dried food to him with lots of water and it helps ensure he's hydrated.

He's bouncing around the house and seems super healthy and happy and I much prefer to give him this real food than the highly processed diet food." - Gabby Shaw

"I have 5 cats and have tried pretty much every brand of freeze dried food.

All my cats love it and the fact it softens so quickly in water, it is convenient to feed on its own or mixed with raw meat. It is rare to find a food that all 5 will eat. It is a quality and I will certainly be a repeat customer." - Gillian Harris

"Nimbus has quite the discerning palate and turns her nose up on any new food … Except for Frontier Pets!

She loved it right away and now she’ll head butt, paw my legs and roar at me while I prepare her food because she just can’t get it fast enough. She licks her bowl clean every single time with Frontier!" - Brooke Wynn

"We first heard about frontier pet food in 2020 and we thought freeze dried food was too expensive for us.

But soon we realised Frontier Pets is actually much more reasonable than the freeze-dried food selling in the shops. And now they even have cat food available! Finally, no need to feel guilty about feeding my dog the best food."- Constance Lam

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Frequently Asked Questions

What should I look for in supermarket cat food?

When choosing supermarket cat food, prioritise high-quality animal protein as the first ingredient, such as real meat or fish. Cats are obligate carnivores, meaning they require a meat-based diet for optimal health. Avoid foods with excessive fillers like grains, corn, or soy, as well as artificial preservatives and flavourings. Look for brands that meet AAFCO or NRC standards to ensure complete and balanced nutrition.

Is supermarket cat food healthy for my cat?

While some supermarket cat foods provide basic nutrition, many are highly processed and may contain low-quality protein sources, fillers, and artificial additives. These ingredients can lead to digestive issues, skin problems, or weight gain over time. For a healthier alternative, consider freeze-dried raw cat food, which retains more natural nutrients and provides a species-appropriate, protein-rich diet.

Why is Frontier Pets a better alternative to supermarket cat food?

Unlike many supermarket cat foods that rely on high-heat processing and fillers, we make freeze-dried raw cat food using ethically sourced, human-grade ingredients. Our food retains essential nutrients to support better digestion, shinier coats, and overall health, providing a natural, high-protein diet that aligns with what cats would eat in the wild.